January: the month of new starts, changes, and good intentions.
When it comes to business, some of the more popular resolutions we hear from business owners are amongst the following:
- plan and implement some of marketing goals;
- redesign their business website, and ;
- look into different marketing strategies;
- and start generating more leads;
Well, if you're looking into some website redesign for your business website, then have we got a surprise for you! We've been busy compiling our ultimate guide to redesigning your business website and now it's ready for you to download, completely free.
Designing & building a marketing machine
Every so often it’s a good idea to revisit your website and think about refreshing it. There are lots of good reasons for a website redesign, from a company rebrand, moving onto a new Content Management System (CMS), or it just isn’t getting results in its current form.
Whether it’s a small overhaul, or a complete rebuild from scratch, it’s a good idea to have all your ducks in a row and fully map out the process, end to end, considering the challenges, potential pitfalls and how the end result should address the reason for the changes in the first place.
But we’re not here to merely help you build a shiny beacon of loveliness; your redesign should support and improve your marketing efforts.
Your website doesn’t act on its own and it has an impact on your social media, brand awareness and lead generation activities.
How will our guide help
In our free, handy guide, we’re going to explore the reasons and decisions fuelling the need for redesigning your business website, things to look out for when considering a redesign, and how to tie the end result into your marketing efforts.
You can download our ultimate guide to redesigning and building your business website from here by clicking the ebook cover image below.
Aimed at business owners and marketing professionals looking to redevelop their web presence inline with company marketing and sales objectives, you'll learn tons of useful information, such as:
- How to set clear, measurable business goals for your website to meet
- How to protect your search engine rankings during a redevelopment
- Freelance, agency, or DIY - how to choose a development partner that's right for you
- The best way to start attracting new traffic and leads with a great content strategy
- How to measure your website's performance after launch
- How to promote your website
This ebook also includes links to many other free resources to help you get the best from your new website once it's live.
Go forth and build the best website ever!
We hope you find our book useful and once your redesign is complete, it not only hits your marketing goals, but surpasses them.
If there's anything you'd like to see in future books then please let us know in the comments below, or by emailing us directly at firstname.lastname@example.org.